Gratter et miser pour oublier la crise financière

On le sait bien qu’en période de crise économique les gens tentent leur chance au grattage et autres jeux de loteries. Les parieurs sont à la recherche de rêves et de gros gains !!!
En 2011 c’était le jackpot pour la Française des Jeux avec 11,4 milliards de mises.
Les PMU et bureaux de tabac profitent du succès des jeux à gratter de la Française des Jeux.
Comment expliquer un tel engouement pour les jeux de grattage de la FDJ ?
Le ticket Cash permet au parieur avec une mise minimum de 5€ de remporter un gain de 500 000€ sur une seule carte. Qui n’a jamais rêvé de multiplié par 100 000 fois sa mise de départ.

Un chiffre d’affaires en hausse:

Le Loto et l’Euromillions, eux aussi, ont toujours la côte. « Les gens aiment les jeux de tirage et il existe un véritable engouement lors des grosses cagnottes ». Plus il y a des millions en jeux et plus les parieurs se précipitent chez leur distributeur de tabac.
D’ailleurs, en dépit d’un seul vendredi 13 en 2011, l’année a particulièrement été florissante pour la Française des jeux qui a enregistré une augmentation de 9 % des paris par rapport à 2010. Soit 12 milliards d’euros en tout, dont 3 milliards reversés à l’État.
Forcément, les bureaux de tabac en profitent. Le chiffre d’affaire des buralistes progressent chaque année de 10% avec le grattage de la Française des jeux.

Les jeux de grattage et la crise:

Les gens espèrent gagner le gros lot à chaque pari car plus la vie est dure et plus ils tentent leur chance. Les gens ont envie de gagner et recherchent du rêve de devenir riche en pariant. C’est une opportunité de changer de vie et de sortir de la misère pour la plupart des gens.
Lorsque la Française des Jeux lance un nouveau jeu à gratter il y a toujours beaucoup de monde chez les buralistes qui se précipitent pour jouer. Rien de tel pour susciter la curiosité et l’acte d’achat.
Enfin l’année 2012 devrait ‘être bonne, puisqu’elle compte trois vendredis 13 ce qui devrait multiplier par quatre la fréquentation des joueurs.

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